Ravikiran Rajagopal

Product Management Leader · eCommerce · Mobile · Consumer Platforms

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Product Management Leader with a track record of driving revenue at scale — $30M+ annual revenue lifts via funnel optimization and experimentation at SeaWorld, 700K app downloads and $10B in client growth at Prudential, and 1M to 35M users at AccuWeather. Focused on consumer eCommerce, mobile, voice, and connected platforms. MBA from Penn State Smeal College of Business.

Experience

Director, Product Management — SeaWorld Parks & Entertainment

Mar 2021 – Present · Remote

Large-scale consumer eCommerce platform spanning 12 park websites and driving hundreds of millions in annual ticketing revenue

  • Drove $20M+ annual revenue increase by identifying drop-off points across the purchase funnel and deploying a structured experimentation program to optimize product pages, cart, and checkout flows.
  • Increased customer satisfaction scores from 4.0 to 6.0 (+50%) by leading a user-centric redesign across 12 high-traffic consumer websites, addressing usability, findability, and clarity.
  • Drove ~$10M in incremental annual revenue by improving site performance — cutting page load times by 15%, accelerating key user actions by 44%, and reducing checkout failure rates from ~20% to 6%.
  • Generated $3–5M in incremental revenue by building and executing an SEO growth strategy that increased qualified organic traffic through technical optimization, content prioritization, and search intent alignment.
  • Drove higher business impact across five specialized teams (product, engineering, experimentation, content, SEO) by enforcing shared prioritization and focusing capacity on the highest-ROI initiatives.
  • Won 2 industry awards: UX excellence and experimentation-driven growth practices.

Product screenshots coming soon.

View SeaWorld case study →

Product Manager, Digital Product Development — Prudential Financial

Apr 2015 – Mar 2021 · Newark, NJ

Fortune 100 financial services company; regulated retirement & investment platforms

  • Led the launch of Prudential Retirement’s first consumer-facing mobile app, retaining $350M in AUM while contributing to $10B in new client asset growth.
  • Reversed poor app performance, increasing ratings from 1.8 to 4.8, driving 700K downloads and sustaining 100K monthly active users through product improvements and go-to-market execution.
  • Pioneered the retirement industry’s first authenticated Amazon Alexa experience, earning external innovation awards and expanding secure, voice-based account access.
  • Modernized retirement account management and transactional workflows by rebuilding core features with a mobile-first and accessibility-driven approach.
  • Founded internal usability testing practice; oversaw $6M+ annual product development budget.
  • Won Prudential Business Value Award for Innovation (2018).
Prudential retirement app Alexa integration

View Prudential case study →

Senior Product Manager — AccuWeather

Aug 2011 – Apr 2015 · State College, PA

Global consumer mobile platform with 35M+ users and multi-channel advertising revenue

  • Led the strategy and launch of 25+ mobile products over three years, redesigning core app experiences to drive a 150% increase in advertising revenue, contributing ~$10M in incremental annual revenue.
  • Scaled mobile apps to category leadership — improving ratings from 3.0 to 4.4 across 500K+ reviews, growing the user base from 1M to 35M, and increasing retention to 10M+ monthly active users.
  • Generated $1M profit from paid app model over three years.
  • Achieved #1 search result for “weather”, ranked #2 among 500+ weather apps on Google Play.
  • Launched across Android, iOS, BlackBerry, Amazon, Nokia, Connected TVs, and wearables.
  • Won W3 Silver Awards for Design (2013, 2014).
AccuWeather Android AccuWeather on BlackBerry 10 AccuWeather on Sony Smartwatch AccuWeather on Connected TV

View AccuWeather case study →

Student Consultant — AccuWeather

2009 – 2011 · State College, PA
  • Conducted product and market research while completing MBA; contributed to mobile strategy.

Lead Software Engineer — Various Companies

2003 – 2009
  • Earlier career in software engineering across multiple companies before transitioning to product management.

Education

MBA, Marketing — Penn State Smeal College of Business

2011

Bachelor of Engineering, Telecommunication — PESIT, Bangalore

2003

Skills

Awards

Writing

The Lens — Newsletter on product management: prioritization, metrics, OKRs, and engineering partnerships. 11 editions, 2020–2021.