AccuWeather

Consumer mobile platform scaled to 35M+ users across Android, connected TVs, and wearables

Senior Product Manager · Aug 2011 – Apr 2015 · State College, PA

1M → 35M

Total users

10M+

Monthly active users

3.0 → 4.4

App store rating

+150%

Ad revenue in one year

~$10M

Annual incremental revenue

25+

Products launched

Led strategy and redesign of the AccuWeather Android app, scaling users from 1M to 35M and improving ratings from 3.0 to 4.4 across 500K+ reviews.
Achieved #1 search result for “weather” on Google Play; ranked #2 among 500+ weather applications.
Increased advertising revenue by 150% in one year, contributing approximately $10M in incremental annual revenue to the organization.
Generated $1M profit from a paid premium app model over three years.
Managed vendor relationships with Google, Amazon, BlackBerry, and other major platform partners.
Featured by Google, Amazon, Verizon, and BlackBerry as a showcase partner app.

Launched AccuWeather on 8+ connected TV platforms: Samsung, LG, Toshiba, Sharp, Panasonic, Opera, Vtion, and Mstar.
Shipped AccuWeather for wearables, including the Sony Smartwatch — one of the early consumer weather experiences on a wrist device.
Managed the full product lifecycle for each platform: design, development, launch, and iteration.

Launched 25+ products over three years across Android, iOS, BlackBerry OS7 & BB10, Nokia, and Amazon.
AccuWeather on BlackBerry was one of the top revenue generators for the company and among the top-ranked weather apps on the platform.
Established analytics and usability research practices that improved product decision-making across the team.
Built and mentored the product management team through hiring and coaching.

W3 Silver Award for Design (2014)

W3 Silver Award for Design (2013)